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brand recognition
Biotech
Retrophin sheds Shkreli connection with new name: Travere
Retrophin may have ousted Martin Shkreli back in 2014, but he kept reappearing. Now, the company is turning its page for good with a new identity.
Amirah Al Idrus
Nov 17, 2020 10:30am
FLX Bio keeps it capital in RAPT Therapeutics rebrand
May 24, 2019 10:15am
Ophthotech becomes Iveric in pivot to gene therapies
Apr 16, 2019 9:55am
Minnetronix rebrands from contractor to in-house developer
Sep 10, 2018 10:52am
